This toolkit features communication tools for providers to help members navigate the Unwinding process successfully. Download and customize the materials and share social media posts to help raise awareness of Medicaid renewals.

• Send questions about toolkit materials to DHSDMSCommunications@wi.gov.
• Follow DHS on social media and share the posts. Current social media posts are linked within each theme below for your convenience.
• Sign up for our Unwinding email list to stay informed about updates to the toolkit.

Renewals are back

Renewals for BadgerCare Plus and Wisconsin Medicaid programs have begun after having been suspended for the past three years. Members should make sure they renew at the just right time—not too early or too late.

Use this flyer (translated in 20 different languages) to explain Medicaid renewals.

Print and distribute the renewal outreach card (available in 20 translations) in waiting rooms and at patient check-in as a quick and easy explanation about renewals.

Keeping kids covered – renewal communications for families

These social media posts highlight the importance of keeping kids covered with health insurance.

Share this campaign to encourage parents and guardians to complete their Medicaid renewal – even if they think they might not qualify – because their children could.

Download and distribute this outreach card (available in English, Hmong, and Spanish) to encourage parents and guardians to complete a Medicaid renewal.

Help parents and guardians learn the importance of doing their Medicaid renewal when you provide them this flyer (available in English, Hmong, and Spanish) complete with QR code links to helpful resources.

Renewals for older adults

Guide older adults to watch for and complete their Medicaid renewal in a timely fashion. This campaign includes English, Hmong, and Spanish posters, flyers, outreach cards, and handouts to help reinforce the renewal message.

Texts and emails from DHS

This flyer explains the changes DHS made in 2022 to add text and emails to our communication channels.

Use online tools like ACCESS and MyACCESS

ACCESS is Wisconsin's secure online web portal where people can see if they qualify for programs and apply for benefits. Members can go to access.wi.gov or use the companion MyACCESS smartphone app to manage their benefits.

The ACCESS Poster and ACCESS Poster Tear-Off Sheets serve as a helpful introduction for patients to begin using the ACCESS secure online web portal.

MyACCESS App Flyer (available in English, Spanish, and Hmong) provides simple instructions for users to get started with the MyACCESS smartphone app.

MyACCESS App Poster available in English, Spanish, or Hmong.

MyACCESS App Wallet Card downloadable in English, Spanish or Hmong.

Update your address

This outreach card (now available in 20 different languages) is a great resource to remind members to update their address, mobile phone number, and email address so that they receive important information about their benefits.